Choosing a Product continued…

In an effort to find the perfect brand to partner with, Gloss was re-introduced to Eufora International by our dear friends at Art of Business.

How did we know this was “The one”?  Well, so much goes into choosing a company to work with.  The performance of the product is of course important, but also the integrity of the company behind it.  Eufora does not test on animals, the product does not contain mineral oil, artificial colorants or fragrance.  They also share our value of respect for the environment.  Another key factor in our decision is education.  Not only does Eufora provide education, but the quality and integrity of their programs and educators is of the highest standard.  They are also dedicated to the salon professional’s success through business training.

Last, but most important, Eufora gives back to the community through Childhelp.  Childhelp is a national non-profit organization dedicated to the prevention and treatment of child abuse.  To find out more about how you can help visit

We are so happy with our decision to work with Eufora, and we can not wait to share all we learn with you!

Keep Shining,


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